Elegant Makeover for Boutique Store Bridal Isle
Bridal Isle is a much-loved bridal boutique based in Nebraska, USA, known for its warm, welcoming service and stunning range of gowns and accessories. Their Squarespace website, however, didn’t reflect the heart of their business - it felt cluttered, outdated, and difficult to navigate.
Hot Lizard Designs stepped in to give the site a total refresh - completed in just 24 hours.
We worked with a newly provided colour palette and team headshots, reimagining the entire layout to better reflect the elegance and charm of the store. We reorganised dresses by designer, updated the fonts for a softer, more graceful feel, and made sure the backend was streamlined so the owners could easily manage updates themselves.
While the site had originally been set up with e-commerce, we uncovered during our consultation that customers preferred in-store fittings over online purchases. With such a large inventory, disabling e-commerce made the site easier to manage while still allowing dresses to be browsed by designer and size.
Key design features:
Custom fonts and colour palette aligned with the bridal industry
Streamlined navigation and a clear ‘Book Appointment’ call to action
Hero imagery featuring the store’s interior for instant atmosphere
Revamped contact page with clickable phone/email, hours, and map
Flexible backend for client control - plus a walk-through video added by the client post-launch
This makeover proves that a beautiful, effective website doesn’t have to take weeks. Bridal Isle now has a clean, curated online presence that matches their real-world charm - and is easy for them to update anytime.
Streamlined Navigation Menu & Custom Fonts
Using the clients new selected colour palette, we also updated the fonts for a softer, more elegant look to keep inline with the wedding industry.
A ‘Book Appointment’ button was also created to stand out and give visitors a clear call to action.
Designer Dress Display
Changed the original default shop display into more of a gallery feel.
Designer names clearly displayed at the top of each page, larger images with rounded corners for a more visual experience and dress sizing shown underneath (taken from e-commerce set up).
New Look, Easy To Update
The revamp focused on the dress display and used the internal shop picture as the ‘hero’ image on the home page. We also inserted another ‘book appointment’ button link to encourage visitors to click through.
All of our designs are geared towards keeping the client in control - and that means the ability to update content as and when. This screenshot shows the client added a walk-through video to their home page.
Revamped Contact Page
The original contact page had just a form and the opening hours were displayed on the Book Appointment page.
We redesigned the contact form to match the look of the rest of the site, added dynamic contact details (mobile visitors can click to call / email), a section for opening hours, and an interactive Google map to give the page all the information a visitor needs to get in touch.
Does your website need a makeover?
Whether you've outgrown that DIY site you built years ago or your branding no longer reflects who you are today, we can give your website the professional makeover it deserves. The best part? We can transform your online presence in as little as 24 hours. No lengthy projects, no endless revisions – just a fresh, polished website that truly represents your business.